Marketing Administrative Assistant - Cannabis Retail Marketing

West Bloomfield, MI
Full Time
Entry Level

  

📢 Marketing Administrative Assistant
📍 Location: On-site
💰 Pay: $17–$18/hour
🕒 Schedule: Full-Time (40 hours/week)


🌿 About the Role**
We’re looking for a detail-oriented and highly organized Marketing Administrative Assistant to support our cannabis retail marketing team. This role is perfect for someone who thrives in a fast-paced environment, enjoys working across digital platforms, and takes pride in keeping content accurate, consistent, and on-brand.


📌 Key Responsibilities

📱 Weedmaps Management

  • Update store bios, product menus, featured sections, and banners
  • Upload promotional deal banners aligned with campaigns
  • Monitor for technical issues, outdated content, and inconsistencies
  • Respond to customer messages in a professional, brand-aligned tone

🛒 Dutchie eCommerce & Backoffice

  • Maintain accurate product listings (names, categories, THC/CBD, descriptions)
  • Upload and manage high-quality branded product images
  • Refresh banners and featured product carousels
  • Use product scoring tools to highlight key inventory
  • Ensure consistency between Dutchie and Weedmaps platforms

🎨 Media & Content Management

  • Edit and upload product photography
  • Create strain-specific deli labels using ChatGPT
  • Organize and maintain label folders in Google Drive
  • Post content on Instagram & Facebook Stories

📺 Seed TV & In-Store Screens

  • Upload and manage digital assets for in-store TVs
  • Audit screens daily for accuracy and compliance
  • Update store-specific promotional banners

🔄 Internal Communication & Audits

  • Rotate featured products based on inventory and promotions
  • Conduct daily menu audits (formatting, THC%, images, categories)
  • Ensure alignment between deal sheets and online platforms
  • Communicate regularly with store managers on updates and issues
  • Provide real-time updates in team channels

✅ Required Skills & Experience

Required:

  • Dutchie Backoffice
  • Dutchie eCommerce
  • Weedmaps
  • Canva

Preferred:

  • Cannabis retail marketing or eCommerce experience
  • CRM tools (Mailchimp, etc.)
  • Social media scheduling platforms
  • Knowledge of cannabis marketing compliance

🎁 What We Offer

  • Competitive pay
  • Health, dental, and vision benefits
  • Growth opportunities within a rapidly evolving company
  • Collaborative and supportive team environment
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